Meetings by invitation only. For more info, reach out to your friends at Spotify!
MONDAY, JANUARY 7TH
11:30AM - 12:30PM
Transforming Contextual Advertising and Media
Digital Hollywood at CES | LVCC, North Hall, N253
Media and the information they deliver are increasingly contextual. Some refine messaging more precisely than others, but the personalization of news, commentary, programming, advertising and commerce is plowing ahead. It is a fascinating mix of analytics, content, media and advertising.
Peg Jackson - Managing Director, Mooreland Partners
Brian Benedik, Vice President and Global Head of Advertising Sales, Spotify
Mary Hamilton, Managing Director, Global Digital Experiences, Accenture
Simon Kelly, Co-CEO and Chief Enthusiasm Officer, Story Worldwide
Jason Jercinovic, Global Head of Marketing Innovation, Havas
Jason Bolles, Managing Director, Video Personalization, Gracenote, a Nielsen Company
Dan Levi, EVP, Chief Marketing Officer, Clear Channel Outdoor